www.melanexjou.fora.pl

[loiwtjsf]

,[link widoczny dla zalogowanych]
Transmission properties of packaging


? [Pi O N: wT
g Zhan vV Guanylyl TrLNKN  S? Tan N
~ Xin? N? [Wh? Rao Guiyi O? N? [Pi N Ling Y? Cabinet pTrLN-?-Jia € Q  S Guo g N? [Pi QsvW0e  YOS € footpath RW: v? W: rLN
 O ` 1O? Ss € w <v ~ Xin? N? [Wh? Rao  [f / TrL_b Yao vN; OS0? S? Tan Guiyi _ N-Yao Xin v? L footpath u ( W (_Y 'z? N
N_g R) N [TrLO `ovOd0? Yao _ Xin f / c? N? T brand to establish a certain correspondence between the representation of color, the color usually is the result of long-term publicity and set up, it often represents a business a spirit of [3】. To the color applied to the packaging of goods, making the brand image have a greater promotion of space, reinforced the impression. For example, in Figure 5, red and green Fuji brand, Pepsi brands of red and blue, and red Coca-Cola, along with the sale of goods, information on the representation of these brands are widely spread. 4. Packaging used for the dissemination of cultural information on the packaging of all expression elements are rich in cultural information, which makes packaging on the market as commodity circulation, but also opened an important channel of cultural transmission. In this one, is the most concentrated expression of the national culture of information. Different nationalities, different environments caused by different cultural values ​​can be directly or indirectly manifested through the packaging work. If Germany designed the scientific, rational logic and rigorous styling; El The design of the new, smart, thin, refined and full of humane characteristics; Italian design elegance and romance; stable packaging design in China, the moral and the integrity of form, symmetry and so on. The works of modern packaging design, the spread of culture is built on its deep understanding of the foundation. He is through from the profound connotation of Chinese traditional culture to draw spiritual strength, and then its re-creation, and ultimately the design of modern law, philosophy, technique and the essence of Chinese traditional culture combine to achieve. Ju 6 shell for more of the communication equipment which makes the packaging of our design work, from concept models to cut into the content and form of performance skills, can reveal a strong Chinese culture. Such as folk culture and art as a microcosm of the dragon and phoenix, unicorn, fish, white crane, mandarin duck and lotus, Fu, Lu, Shou, door god paintings, lotus flower boxes, masks, figurines and other graphics and traditional foods (such as moon cake, green bean cake, etc.) packing phase combined, will be able to increase the packaging art aesthetics, while folk art and culture of China has played the role of good communication. Again, the Chinese ink painting as one of Chinese art treasures, the works varied, profound artistic conception, when we succeeded to modern packaging design and integration of traditional ink painting together, the packaging of the painting very Yun flavor will be emitting a strong pattern charm of Chinese culture. Figure 6, the packaging of tea for good indication of this. In addition, the calligraphy as a written record of the language symbols, with a strong cultural atmosphere, is undoubtedly the main tool of cultural communication. The formation of different fonts have their history and culture and the implication on behalf of the unique style of art of writing the text, font characteristics and its behind it the rich cultural connotation into the packaging design is an important culture of communication of modern packaging forms. Figure 6 fen into the packaging design to the art of calligraphy, pen and ink with changing the prominent theme of simple, concise clear, quiet and dignified, reveals a feeling of Chinese flavor. Summary In summary, we can see, communication products, packaging has become an important producer and consumer media, he has obviously spread of properties, can protect the use value of goods at the same time, a wealth of information dissemination. And we believe that the development of economic integration with the market, packaging will be better spread of property development and more fully utilized. References: [1] Chen Xi. Packaging Design [M】. Beijing: Higher Education Press, 2005. [2] Ding Junjie. Advertising Introduction [M】. Beijing: China Central Radio and TV University Press, 2000. [5] Zheng Gang. Design Color [M]. Liaoning: Liaoning Fine Arts Publishing House, 2006. [4] House is country. Traditional folk art in the use of packaging design [J]. Packaging Engineering, 2007,28 (5152-154. Project: young teachers in Xi'an Siyuan University Foundation (syQOTOOS)

相关的主题文章：


Christian Louboutin Mappings - Small Perturbations

[link widoczny dla zalogowanych]

[link widoczny dla zalogowanych]