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the competition,[link widoczny dla zalogowanych], whether the distinctive character core values are engraved on the hearts of consumers the key to victory or defeat, the \Today, we should create more depth to communicate to consumers to experience the genuineness of the core values and brand building to seize the minds of consumers as a top priority.
longevity numerous successful cases of strong brands that want to allow consumers to never forget to remember from the heart to the core values and identity,[link widoczny dla zalogowanych], and must communicate through the depth of the brand so that consumers feel the real core values. Clairol further to obtain greater market share, a communication strategy in addition a large number of ads support, will also regularly invite world-class creative hairdresser to come to China to do tour, the new hair trend of the world to China. in Shanghai and Beijing's main shops, Clairol hair will set up a mobile housing for provide consumers with a free hair services, which generally stays in the market hair house two to three weeks. Clairol's hair will own hair care and other products for Chinese consumers with unprecedented professional services to enable consumers to Clairol truly experience the values and commitments, rather than simply describe the physical characteristics of the TV screen to attract consumers.
but there are many brand's core values,[link widoczny dla zalogowanych], rely on clear and easy to identify the interests of the product Point and consumers can not experience using the product obtained. Shanshan should be said,[link widoczny dla zalogowanych], such as planning a great personality and charisma of the brand's core values,[link widoczny dla zalogowanych], Shanshan's advertising slogan \broad, aggressive,[link widoczny dla zalogowanych], charming \appears to be very thin and pale. If Shanshan through \seminars and a series of the same strain with the spirit of the brand Shanshan public relations activities and event marketing,[link widoczny dla zalogowanych], then the core values and will not flow in the oral form, in each of the activities will moisten things silently to flow into the hearts of consumers the public interest and participation in the course of these activities can really feel the true spirit of the brand Shanshan will be clear, rich and charismatic, Shanshan's core values will show a very high commercial value.

At about one hundred fifty-seven North Guangzhou Avenue near the hospital, \After receiving the tip lines, the reporter asked to interview the injured rushed to hospital one hundred fifty-seven. According to the injured small Pengjie Shao, who is 26 years old Guangzhou locals. September 8 this year, at 7 pm, he went to a nearby hospital, \Just sit down soon to feel severe pain while the right ear. Originally,[link widoczny dla zalogowanych], Little Pend the half ears were cut off to go to a barber of God. After the incident, barber shop staff immediately escorted to one hundred fifty-seven Little Pend hospital.
diagnosed by a doctor, Little Pend right ear despite suture needle still left incomplete, the need for cosmetic surgery before being restored. Little Pend said the night of the incident, I would call the police, the police investigation, said after I told the barber, and there is no holiday between the proposed private end of consultation. Therefore, compensation for loss of working time my barber charges, mental damages, cosmetic surgery costs about 17,000 yuan. But the barber shop for people to ask Mr. Xu that the Little Pend compensation costs are too high, the shop can not accept. So, things dragged on, until now, the two sides have not negotiated compensation costs. (This article Source: Dayang - Information Times)
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